In many ways, packaging amounts to a whole lot more than just another piece of plastic or cardboard. It's a way to protect a product, educate consumers and immediately offer end users the most pleasurable experience possible - all at the same time. Because of this, paying careful attention to packaging design, selection and procurement across ALL stages of a product's lifecycle is of paramount importance. With that in mind, there are a few key packaging mistakes to avoid in particular that are more than worth exploring.

Is your packaging optimized? These 3 little adjustments can reap big savings.

Did you know you can realize savings through packaging optimization? If you are looking to optimize your supply chain you need to start early with optimizing packaging. Packaging optimization is the process by which your packaging is analyzed through all relevant supply chain processes. These savings are evident in improved warehouse efficiencies and product handling, reduced freight costs, and labor reduction. There are opportunities to optimize packaging design in each of the following packaging areas: the product, the container the product is housed in for retail and the container that it is shipped in.

How Do You Optimize Packaging Efficiencies to Positively Impact Customer Satisfaction and Your Bottom Line?

Don’t Get Boxed in by these Packaging Mistakes

Packaging is often downplayed but can have a big impact on your company’s efficiency and bottom line. Improving the packaging of your products can be a complex task and many fail to realize the umbrella effect packaging improvements can have on many areas of the company. Areas from the individual product, to the case, to the pallets and containers. The key to packaging is to strike the right balance between protection of the product and cost. Too little packaging risks damages, waste, costs of returns, and damaged customer relationships. Over packaging can be costly and negatively impact the environment which can damage brand perception. Avoid these common mistakes to boost your packaging efficiencies. 

The Right Shipping Supplies and Procedures Reduce Costs and Increase Warehouse Efficiencies

Cut operational costs while increasing efficiency and maintaining quality. Sound familiar? This is a goal we all strive for, no matter the industry. When it comes to reducing operating expenses in a warehouse, it’s a good idea to first examine the operations of the picking, packing and shipping of outbound orders, since this is where over 50% of warehouse resources are used.